In 1984 the Wendy’s Fast Food Chain introduced one of the most memorable advertising slogans of my time, “where’s the beef?” Actress Clara Peller receives a small burger on a large bun which sets the stage for this classic line. This commercial convinced customers for a period of time that you had to go to Wendy’s to enjoy a beefy hamburger.
But solid food is for the mature, for those who have their powers of discernment trained by constant practice to distinguish good from evil, Hebrews 5:14.
In spiritual houses of worship, there is a similar question asked by hungry souls, “where’s the meat?” Due to a movement toward entertaining church services, there appears to be more fluff and less detailed teaching. Thus, many believers are struggling to grow, lacking challenging sermons filled with spiritual meat.
On hearing this, Jesus said, “It is not the healthy who need a doctor, but the sick,” Matthew 9:12.
During a conversation among disciples and Pharisees, Jesus makes an assumption about spiritual growth. Sooner or later, the spiritually mature must grow up by learning to take care of their own faith. When you reach this stage in life, you can feed yourself through times of Bible Study, fellowship with other believers and prayer. As you develop healthy spiritual disciplines, you can find the meat, godly principles, within the Bible daily.
by Jay Mankus